Designing is not an art, but an ability which some people are born with and others develop while others study it extensively. A design is simply a blueprint or description of the structure or form of something, in terms of its shape, size, performance, etc, or the outcome of such blueprint or description in the form of some manufactured object, process or equipment. The word ‘design’ has other meanings as well, including ‘appraised idea’,’suggested model’, ‘comparative study’ and ‘designed’. The word ‘design’ has been used so much in today’s lingo that it almost leaves no room for doubt. The ability to create designs is seen as the key to success in many fields, in fact any profession can be seen as a field in which one can take up training in order to learn the craft of designing.
An industrial designer is a person who can work in various places and sectors as an expert of one specific sector (for example, the automobile manufacturing sector can hire an industrial designer/artists to create sketches and concept drawings of new automobiles, whereas the food and beverage industry may need someone to conceptualize the look and feel of their new product). The designer can use his/her skills and expertise in various fields to improve the efficiency of these companies. This is the reason why industrial designers are always hired by big manufacturing companies because they have the technical knowledge of how to improve production processes and also the marketing and management knowledge to help the company increase its sales.
In contrast to the designer, the graphic designers create images and illustrations which can be used either for trade show purposes or for advertising a product or a service. Graphic designers often have to work closely with advertising agencies because the graphics represent the identity of the company and its products. Graphic designers create posters and brochures, logos and promotional items. Most graphic designers use a computer-generated program to help them in their tasks.
An environmental graphic design incorporates the skills of many different specialists in order to come up with appealing designs. These specialized skills include communication, social media, branding, and business development. These are the experts on what makes a product attractive to the target market. Environmental graphic design includes working on new ways to save nature and the environment. These designs can be used both on a local and a global level.
Web designers make web pages and make websites interactivity more attractive and interactive so that users will stay on the site longer. Web designers make sure that the site will load fast and will not cause any delay. Web designers make sure that the content in the site is relevant to the topic at hand and is interesting to people browsing the Internet. Most web designers make use of flash designs to make sites interactive.
Industrial design and graphic design are two specialties in the field of architecture that combine creativity, technical know-how and the ability to communicate effectively through images. These designers are responsible for giving ideas to architects who design specific types of buildings and other structures. These buildings include houses, apartment complexes, office buildings, shopping malls, and other structures made of concrete. Industrial designers give the specific type of structure its particular look and attractive lines.